
Alright, I’m practically begging you to give me a shot and not dismiss this post altogether simply because of the title. But here’s the concept, work with me if you will:
- At the theater and at home, we have elaborate surround sound audio systems that do their very best to put us right in the middle of our entertainment action.
- Bass subwoofers or mechanical “rumbler systems” are further used to enhance the physical feeling of being immersed in the action.
- We’re watching shows and movies on bigger and bigger displays with increasing qualities of resolution – again, getting closer to real life.
Taking these commonplace technologies into consideration, my big question remains…
Why don’t we have standard Smell-o-Vision?
Say the scene in the movie you’re watching happens to be at the beach. You hear the beach. You see the beach. But why shouldn’t you be able to smell the beach? Well, if it’s a rotten smelling beach, like some are, fine, I understand.
But to share the ultimate ambiance of the salty sea breeze, I know aromatherapy-based technology exists to dial up a scent on the fly. In fact, I’m pretty sure I even recall reading about someone working on this idea a couple of years ago. But what happened and why hasn’t it taken off yet?
Not every single scent would need to be coded into a movie’s “smelltrack,” just the most important and influential smells. A large mister could expel highly concentrated food grade scent particulates much the same as a projector expels light beams. I’m certainly not an expert of olfaction, but couldn’t a large variety of recognizable smells be mixed up from a sampling of just few vials of odorant, much like the color palate?
I’m sure increased concession food sales at theaters alone would pay for the perfection of such a technology over time. They could even subliminally pump out the aroma of fresh hot buttered popcorn during the previews to further boost their sales.
Going beyond scentology, another sense would be really easy to cover at the movies and would be incredibly simple to encode into the source.
Can you guess what I’m thinking?
How about air movement? A couple of large but quiet fans could simply be placed strategically in the theater and used variably during the right moments of the show.
Driving down the two lane with the top down in a classic convertible? The fans accelerate and you feel the wind in your hair instead of just seeing it affect the actors’ hair. Just add temperature control to the breeze to take it to the next step.
Well ultimately, for most cinema buffs, these ideas are probably a worst nightmare come true. But for the rest of us, I know it could work!