Stickergate & Asking Dumb Questions
In case you’ve been living under a rock in the Macisphere, there was a question asked at the recent iMac announcement event that set John Gruber at Daring Fireball off. Basically, Bob Keefe — a reporter from the Austin American-Statesman — asked Steve Jobs why Apple didn’t participate in the “Intel Inside” sticker program and put the stickers on their current and future Macs.
To those of us who’ve been Mac users for a while, this is an astoundingly dumb question. The answer is Apple doesn’t think the $2-3/machine they’d get to put the stickers on their machines is worth the negative aesthetic effects they’d have in mucking up what are generally the most attractive PCs in the business.
Gruber named Keefe the Jackass of the Week (a running gag at DF), MacUser actually outed Keefe as the guy who asked the stupid question and posted an audio clip. Keefe’s responded saying he was working on a story about the Intel Inside program and wanted a quote while simultaneously disparaging bloggers by using the insult-quotes around “journalist” when he refers to MacUser’s Dan Moren and Gruber and calling Mac users “thick”. There’ve also been weigh-ins from MacJournals and the Macalope.

